To launch ADAM ALBIN, the highly anticipated restaurant from Michelin-starred chefs Adam Dahlberg and Albin Wessman, with interiors by acclaimed design studio Halleroed, we developed and delivered a strategic communications programme targeting Swedish and international audiences.

Through a global launch strategy spanning food, travel, culture and lifestyle media, we positioned ADAM ALBIN as one of the most talked-about restaurant openings of the year. The campaign generated extensive coverage across leading national and international titles, including Wallpaper, Financial Times, and AD, alongside influential food and travel publications.

The launch momentum culminated in ADAM ALBIN being named Michelin Opening of the Year in Scandinavia, and awarded a Michelin star within three months of opening – firmly establishing the restaurant among the Nordic region's leading culinary destinations.

COMMUNICATION STRATEGY
PRODUCTION
MEDIA RELATIONS
GUEST MANAGEMENT